Printers will also have pages which provide all the details you need to ensure your file is optimized for their printing process.Ĭheck 2: Do you need to use a special ICC profile? Some publications also have a portal for material submissions which may contain further information on the required print specs.

So for more detailed specifications, you should check the publication’s media kit. Knowing the specifications that you are working towards will be critical for some of the other checks in this list, like the one for ink weight. How many of these do you currently check for?Ĭheck 1: Do you know what specifications you are working to?įirst of all, make sure to double-check the basics like the dimensions of the file required. Ever sent a PDF over to a publication or a printer, only to have it rejected for a variety of obscure reasons? The pre-press gurus of Adsend say that at the very least, you should be checking for these eight basic things when you are exporting your artwork to PDF.

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